The fight they have taken on, is to redefine beauty. Dissatisfaction comes from the way our society looks at beauty, and defines beauty. We can do more. I want to share the link to their website in case anyone wants to join them in this fight.
http://www.beautyredefined.net/
There goal is to help women get past body image and "Develop body image resilience and to move beyond body shame and fixation on appearance to much more important concerns."